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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - The Invisible Man: Media’s Influence on Masculinity and Gender Roles through Masculine Archetypes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Research - The Invisible Man: Media’s Influence on Masculinity and Gender Roles through Masculine Archetypes - SYDNEY RESEARCH LAUNCH</image:title>
      <image:caption>In collaboration with Innocean Australia, we unveiled The Invisible Man, an 18-month research project which explored the representation of masculinity in the media.</image:caption>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/saving-the-fall</loc>
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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - Saving the Fall: Can Psychological Safety Help Women Navigate the Glass Cliff? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/navigating-loss</loc>
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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - Navigating Loss: Understanding the impact of psychological safety on mens attitudes towards gender quotas - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/women-in-finance</loc>
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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - Women in Finance: Beyond the Numbers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/men-and-gender-quotas</loc>
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    <lastmod>2025-10-16</lastmod>
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      <image:title>Research - Men and Gender Quotas: What's loss got to do with it? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/breaking-dad</loc>
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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - 'Breaking Dad': Psychological safety and mens' parental leave - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/leadership-styles-and-gender-imbalance</loc>
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    <lastmod>2025-10-16</lastmod>
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      <image:title>Research - Leadership Styles and Gender Imbalance - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/gender-quotas</loc>
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    <lastmod>2025-10-16</lastmod>
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      <image:title>Research - Gender Quotas: Why is the myth of meritocracy so sticky?</image:title>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/adaptive-leadership</loc>
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    <lastmod>2025-09-21</lastmod>
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      <image:title>Research - Adaptive Leadership: An answer to gender imbalance in the workplace? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/category/INNOCEAN+Australia+x+The+100%25+Project</loc>
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  <url>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+May+2023</loc>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+October+2015</loc>
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  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+June+2019</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+November+2021</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+Feb+2025</loc>
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  <url>
    <loc>https://www.the100percentproject.com.au/research/category/Released+August+2023</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-09-17</lastmod>
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  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/rose-herceg-wpp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/althea-papinczak-widac</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-02</lastmod>
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  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/sarah-holdsworth-rmit-university</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
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  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/francisco-disco-morales-canva</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
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  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/justin-untersteiner-afca</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/jono-wllis-lion-nz</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
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  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/frances-feenstra-people-measures</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/matthew-gribble-page-group</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/michele-garra-telstra</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/stuart-irvine-lion</loc>
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    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/john-thompson-oliver-wyman</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/christina-tulloch-tulloch-wines</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/trailer-will-gender-equality-survive-covid-19</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-17</lastmod>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Christina+Tulloch+%7C+Tulloch+Wines</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Jono+Willis+%7C+Lion+NZ</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Sarah+Holdsworth+%7C+RMIT+University</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Stuart+Irvine+%7C+Lion</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Matt+Gribble+%7C+Page+Group</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/PODCAST+INTRODUCTION</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/John+Thomson+%7C+Oliver+Wyman</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/John+Thomson+%E2%80%A2+Oliver+Wyman</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Frances+Feenstra+%7C+People+Measures</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/PODCAST+TRAILER</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Althea+Papinczak+%7C+WIDAC</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Francisco+%22Disco%22+Morales+%7C+Canva</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Rose+Herceg+%7C+WPP</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/PODCAST</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Justin+Untersteiner+%7C+AFCA</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/gender-equality-podcast/category/Michele+Garra+%7C+Telstra</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/diversity-of-thought-blog</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-26</lastmod>
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  <url>
    <loc>https://www.the100percentproject.com.au/diversity-of-thought-blog/what-the-manosphere-debate-reveals-about-leadership-and-gender-equity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-26</lastmod>
    <image:image>
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      <image:title>The 100% Project | Diversity of Thought Blog - What the Manosphere Debate Reveals About Leadership and Gender Equity&amp;nbsp; - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/diversity-of-thought-blog/balance-the-scales-leadership-culture-gender-equality</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-10</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/675da4d62924a67d1ff2a6c3/d9625150-090f-4cbe-95e5-039322387066/Balance+the+Scales_Leadership+and+Gender+Equality+in+Essential+Services_The+100+Percent+Project+x+Airmaster_International+Women%27s+Day+2026+Presentation_Mar+2026.png</image:loc>
      <image:title>The 100% Project | Diversity of Thought Blog - Balance the Scales: Leadership, Culture and Shared Responsibility in Essential Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/675da4d62924a67d1ff2a6c3/a14b15b6-7061-4cc7-90c2-4d9f9b12d4bd/Balance+the+Scales_Leadership+and+Gender+Equality+in+Essential+Services_The+100+Percent+Project+x+Airmaster_International+Women%27s+Day+2026+Presentation_Dav+Lippasaar_Mar+2026.jpeg</image:loc>
      <image:title>The 100% Project | Diversity of Thought Blog - Balance the Scales: Leadership, Culture and Shared Responsibility in Essential Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/675da4d62924a67d1ff2a6c3/bd114fcb-92ac-44ca-b1dc-03ecf8c5abc8/Balance+the+Scales_Leadership+and+Gender+Equality+in+Essential+Services_The+100+Percent+Project+x+Airmaster_International+Women%27s+Day+2026+Presentation_Kat+Stevenson_Mar+2026.jpeg</image:loc>
      <image:title>The 100% Project | Diversity of Thought Blog - Balance the Scales: Leadership, Culture and Shared Responsibility in Essential Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.the100percentproject.com.au/diversity-of-thought-blog/the-next-chapter-for-the-100-project-board</loc>
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